Capital alone doesn’t create adoption.
Operators do.
We combine capital, strategic guidance, and hands-on implementation through our unique IDPC* model.
Unlike most operators, we work across the entire lifecycle.
Backed by 40+ years of experience, we are developers, owners, and operators with the ability to deploy products in construction, acquisitions, and live operations.
What We Do
"The support and insights provided were invaluable. They truly understand the business landscape."
Alex Turner
Coca Cola- Head of Marketing
"The support and insights provided were invaluable. They truly understand the business landscape."
Brooke Cage
Coca Cola- Head of Marketing
"The support and insights provided were invaluable. They truly understand the business landscape."
Alex Turner
Coca Cola- Head of Marketing
What Makes Us Different?
We start by solving a real operational pain
We don’t begin with abstract ideas or market maps. We start with problems we experience firsthand as owners and operators - where teams struggle, workflows break, or decisions are made without clarity. These real constraints define what we back and build.
Products are built inside live portfolios
Instead of testing in isolation, we deploy products directly into operating real-estate portfolios. Founders work alongside real teams, real assets, and real users, validating functionality, adoption, and value in production environments from the outset.
Usage feedback starts from day one
From the first deployment, products generate continuous feedback from operators and end users. This real-world usage shapes product direction early, accelerates product-market fit, and reduces the risk of scaling tools that don’t truly work in practice.
In PropTech, the bottleneck was never technology - it was adoption. Vertical AI combined with operator-led distribution unlocks both.
Pre-construction & Construction
(Planning, feasibility, and delivery of new assets)
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Concept and design documentation
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Construction documentation
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Cost estimation and takeoffs
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Permitting and approvals
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Project and site management
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Planning & coordination
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Workforce and compliance
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Materials and equipment
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Inspections, testing, and operational handover
Transactions & Capital Markets
(Buying, selling, financing)
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Marketing and lead management
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Viewings and unit availability
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Documentation and onboarding
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Mortgages, insurance, and taxes
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Project financing and feasibility testing
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Investor management and reporting
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Underwriting and deal analysis
Property Managment & Operations
(Running buildings and serving tenants day to day)
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Move-in / move-out processes
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Tenant communications
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Day-to-day building operations
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Sales and leasing workflows
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Rent and payment collection
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Vendor management
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Utilities management
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Access control
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Preventive and reactive maintenance
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Regulatory and safety compliance
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Long-term asset upkeep
Asset Management & Optimization
(Visibility, insight, and performance across the portfolio and investor interaction)
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Asset-level management
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Performance tracking and reporting
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Portfolio visibility
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Scenario modeling and forecasting
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Operational data aggregation
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Decision support across lifecycle stages
The Gelfand Group
$1B
AUM
3,000
Units
40
Years in Business
How It Works?
01
Design Partnership
We begin with a hands-on design partnership, deploying products inside operating portfolios to validate real use cases, workflows, and value before broader rollout.
02
Capital
We provide early institutional capital alongside real revenue opportunities, aligning funding with immediate market validation rather than speculation.
03
Real Usage & GTM Execution
Products evolve through continuous operator feedback while we actively support U.S. market entry. We help structure a go-to-market strategy, shape positioning and narrative, and secure first customers to validate product-market fit.
What our founders are saying
״Yonatan was one of our first investors who was also a real customer. His input shaped the product from the earliest days, long before we scaled. That combination - capital, real usage, and honest feedback - was pivotal in building Agora into a category - defining platform״
Bar Mor, CEO of Agora
“Even with a relatively small initial investment, GCV’s impact was outsized. Their domain expertise and operator mindset materially influenced how we deployed the product and generated early revenue."
Roee Shua-Haim, CEO of Jetbuild
“GCV didn’t just advise us on entering the U.S. - they helped us execute. From our first U.S. hire to our first paying customers, they were hands-on in shaping the market entry and GTM strategy. That involvement directly accelerated our path to US revenue.”
Gal Polivoda, CEO of Constrol
Want to join our portfolio?
